This project in development is a web and physical site of illustrations of representative and tourist places, with the purpose of selling to the public as a souvenir of something modern, exclusive, and original. In this way, we distance ourselves from the typical item sold in tourist places.
The goal of The White Wall is to bring the sensibility and taste for illustration and graphic design to travelers who want to take a piece of merchandising from the places they visit.
I followed a very original visual line with a vintage trend and bright colors, selecting a script typography that enhances all this, in this way I want to get this brand to dissociate itself from the typical souvenir, be recognizable and original as well as fun.
I also created the graphic application of the identity in packaging for small postcards, for the A3 size posters and business cards.
